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Advertising Duties & Salary in Poland
An Advertising Consultant in Poland plays an important role in shaping the marketing strategies of businesses. Poland is known for its rich history, medieval architecture, and warm hospitality. Warsaw, the capital city, is a prominent hub for advertising agencies and hosts various creative events and conferences.
The main duties of an Advertising Consultant in Poland include conducting market research to understand consumer behavior, identifying target audiences, and developing creative concepts for campaigns. They collaborate with graphic designers, copywriters, and media planners to execute the campaigns across various channels such as TV, radio, print, and digital platforms.
Key skills for this role include strong communication and interpersonal abilities, creative thinking, and a solid understanding of market trends and consumer preferences. Proficiency in Polish and English is often required to communicate effectively with clients and international partners.
In terms of experience, most companies prefer candidates with a bachelor's degree in marketing, advertising, or a related field, and relevant experience in the industry. Warsaw, Krakow, and Wroclaw offer work opportunities for Advertising Consultants, as they are home to numerous companies and agencies seeking to expand their market reach.
Expected salary range: The salary for an Advertising Consultant in Poland can vary depending on experience and location. On average, the annual salary ranges from 50,000 to 80,000 PLN.
Expected hourly rate: The hourly rate for an Advertising Consultant in Poland is approximately 30 to 50 PLN.
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